What's old is new again.
We have curated a collection of styles that will remind you of sunny days on the beach and time spent with old friends—classic looks with timeless appeal, all with that authentic Maui Jim vibe.
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Featured Products
Oracle Red Bull RacingWe’re bringing signature style to the Oracle Red Bull Racing team. Gear up for the 2025 Formula 1 season with us and experience the thrill of the race in vibrant color.
Collection 'EkoluCollection ‘Ekolu, three in Hawaiian, introduces new performance-driven PolarizedPlus2 sunglasses, a refreshed palette, and subtle connections to our Hawaiian heritage.
Brand Ambassador Lydia KoDiscover the best sunglasses for golf.
Asian FitComfort Engineered for Your Unique Facial Contours.
- sunglasses
- apparel
- collections
- Oracle Red Bull RacingWe’re bringing signature style to the Oracle Red Bull Racing team. Gear up for the 2025 Formula 1 season with us and experience the thrill of the race in vibrant color.
- Collection 'EkoluCollection ‘Ekolu, three in Hawaiian, introduces new performance-driven PolarizedPlus2 sunglasses, a refreshed palette, and subtle connections to our Hawaiian heritage.
- Brand Ambassador Lydia KoDiscover the best sunglasses for golf.
- Asian FitComfort Engineered for Your Unique Facial Contours.
Sunglasses
Apparel
Collections
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